We hadn’t been back in London long before my husband introduced me to the Urban Flower Co. and it quickly became my favourite florist in town. Even though I don’t know a lot about flowers (or plants, for that matter), I’ve always loved having fresh blooms at home. What I love about the Urban Flower Co. is that they have so many different varieties in store. Don’t come here expecting buckets of lilies or bouquets of yellow roses, this is the place for weird and wonderful flora such as spider chrysanthemum, bright peonies, dramatic proteas, beautiful poppies and much more.
The other thing that I love about the Urban Flower Co. is their design aesthetic. You won’t find any ‘traditional’ bouquets here rather their bunches are intentionally unstructured and wild, which I love. Take a look at their amazing Instagram account to see some of their creations.
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The studio designs a new bouquet every week using their favourite flowers and colours, or you can walk in and create your own bunch. They also offer a subscription of regular monthly flowers, which I’m secretly hoping that I might get for a birthday one year (hint, hint Nick!). The shop also has a large botanical plant section, which is equally fun and unpredictable.
The Urban Flower Co. was started by Matthew Richardson in 2010 in Crouch End, north London and it’s where you’ll still find them today. Like the look of the Urban Flower Co.? Then you’ll love Labour and Wait!
The Urban Flower Co. 47 Park Road, London N8 8TE
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